After years of optimising websites and learning the ins and outs, we have released an email series of 3 little know secrets for ranking well in Google and the other search engines. We will now be publishing them on this blog one item per week.
The basic secrets are:
1. The power of the title tag - you need to know how to use it correctly
2. High quality incoming links - links can be a huge deciding factor in your ranking
3. Link text - the actual text you use in your links is extremely important